Traverse Vision: Home | Optometrists

Optometry • Interlochen, MI

Home/Interlochen/Optometry/Traverse Vision: Home | Optometrists

About

Traverse Vision is a private medical practice based in Traverse City, Michigan, with 2 U.S. offices at 336 W Front St. The company focuses on eye care/optometry and currently has 1 employee, reflecting rapid YoY growth. Key web metrics show 1,134 monthly visits with a very low bounce rate (0.9%), indicating focused user traffic, and all traffic coming from the United States. The firm maintains a LinkedIn presence and links to multiple local health providers, with Alumni connections to Children's Eye Care, PC. Available contact: (231) 941-5440.

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Clinic Type

Optometry (multi-location group)

Address

Downtown Traverse City: 336 W. Front St., Traverse City, MI 49684; Midland: 405 E. Wackerly St., Midland, MI 48642; Mt. Pleasant: Indian Hills Plaza 4164 E. Bluegrass Rd., Mt. Pleasant, MI 48858

Phone

+1 231-941-5440

Email

traversevision@nicholsoptical.net

Opening Hours

Not published — contact the clinic to confirm hours.

Website

https://traversevision.com/

Services Offered

eye exams
contact lens fittings
eyeglass fittings
treatment of eye injuries or infections
prescription sunglasses
eye health exams
eyeglass fittings and services

Team

Traverse Vision — Optometry clinic

Insurance & Payment

—

Languages Spoken

English

FAQs

Make an Appointment Today

For eye exams, contact lens and eyeglass fitting, treatment of eye injuries or infection, or to get prescription sunglasses, contact us to make an appointment!

Social Media

Twitter Facebook Linkedin Instagram

Photos

What Patients Say

Overall sentiment across review platforms: mixed

Yelp/MapQuest: 3.0 (on Yelp via MapQuest) (2 reviews (on Yelp))
Healthgrades: 5.0 (for Dr. David Cannon) (1 review (on Healthgrades))

Patients praise

Friendly and helpful staff in specific instances
Efficient service and quick availability of products like contact lenses and lenses in stock
Positive experiences with frame adjustments and repairs
High satisfaction with specific optometrists, such as Dr. Jennifer Henbest

Common complaints

Poor customer service and lack of staff attentiveness
Scheduling errors and appointment mismanagement
Concerns regarding billing transparency and surprise costs for additional tests
Difficulties with product accuracy and follow-up care for contact lenses

"Dr. Jennifer Henbest is an outstanding optometrist. I highly recommend Dr. Henbest and the team at Traverse Vision, Traverse City, MI."

— Patient review on MapQuest

"They ordered the wrong replacement glasses for me then tryed the gaslighting on me.. they insisted they were the identical glasses and they absolutely are not."

— Patient review on Loc8NearMe

"Go elsewhere! Terrible treatment and follow-up care. My son was fitted with contacts that never fit properly and they never remedied the situation."

— Patient review on Yelp via MapQuest

Synthesized from public review platforms as of Jul 11, 2026 — sources: [1][2][3][4].